Perfect for organizations that want to help businesses grow
Be Boss Online can help you boost your clients’ bottom line in just four three-hour sessions.
Easy to implement
After you purchase the Be Boss Online curriculum, simply download the modules and you’re all set to deliver your first training course. We also provide a marketing toolkit to help you promote the program to your clients with ease.
Be Boss Online’s course modules are updated monthly to ensure you’re delivering the most up-to-date information to your participants.
Saves you time and money
Becoming proficient in digital marketing can be expensive and time-consuming. Our cost-effective curriculum positions you as an expert in this arena without significant investment on your part.
Ideal for business owners who want to feel confident about marketing online
Through extraordinary customer service and networking in a helpful digital environment, your clients will learn to own their presence on the internet.
Understandable, relatable and fun
Navigating this information on your own can be overwhelming. The Be Boss Online curriculum is broken down into easily digestible modules that are updated regularly. Participants also get the benefit of networking with other business owners and learning best practices based on their experiences.
Proven to increase the bottom line
Be Boss Online participants have reported seeing their business DOUBLE since taking the course.
Saves them time and money
Many business owners have shared experiences spending a great deal of time and money on digital marketing expertise that didn’t convert. Be Boss Online is a simple, affordable alternative that helps your members become digital marketing savvy in just 12 hours.
Land of the Arches Campground in Red River Gorge, Campton, Kentucky
Indian Motorcycle of Lexington, Lexington, Kentucky
Thersey’s, Manchester, Kentucky
Ready to learn more?
Schedule a time to discover how the Be Boss Online can bring value to your organization and membership.Request a Demo
Content that is easily customizable
The Be Boss Online curriculum includes four 3-hour classes packed with valuable digital marketing how-to information that will produce results for small businesses. But you aren’t limited to this lineup: Our curriculum modules can be separated into one-hour lunch-and-learn sessions, or even two-hour specialty courses on social media. It’s completely customizable to meet your needs.
Course 1 // 3 hours
It’s all about search
Customers often vet businesses online, so how they appear in search engines is crucial. In the first course, business owners will learn how to claim their Google My Business listing and improve it to increase credibility and traffic. Participants will also learn how to use tools that will improve local search engine optimization so that their business appears more frequently in search results.
Course 2 // 3 hours
Internet marketing + advertising
The internet is a pay-to-play environment. Being able to create effective advertisements and deliver them to the right audiences is important to connecting potential customers to a brand. The second Be Boss Online course covers advertising on Google and Facebook, e-mail marketing basics, what advertising techniques are most effective and how to measure success.
Course 3 // 3 hours
Building a digital presence
Businesses need a home online, a place where they deliver their message to potential customers. Course 3 helps business owners build a simple website if they do not have one already, and introduces helpful tools to create graphics and content that will drive traffic to their website.
Course 4 // 3 hours
Social media + the customer experience
Having an online presence is like having a second storefront. Managing customer relationships online is as important as it is in-person. In the final Be Boss Online course, participants will learn more about social media and how it can help businesses, how to implement a flawless online customer service strategy, and how to learn more about their online audience through Google Analytics.
Comprehensive content, flexible structure
Be Boss Online is easily customizable. It can be offered as four overarching courses, or as multiple lunch-and-learn sessions and specialty seminars. Schedule a demo today to learn how the material can be organized to meet your needs.Request a Demo